Selecting the right colour palette for your business

You’ve decided you want a new website and are ready to brief your designer. So, how do you get the best possible results?

Any designer will start by looking at your brand, they will want the design of your new website to compliment your branding. To help with this process, developing a simple style guide helps ensure that the designs produced are consistent with your business colourways, imagery and tone of voice.

At ExpertWeb we ask simple questions about your branding as part of our on-boarding process. It can save hours of time and ensure your designer has the best possible chance of producing a design that you’ll be delighted with.

Colour plays an important part in this process. In this post we look at the primary colour options available, as a resource for you to browse and review, so you can share your preferences with your designer.

Take a look at the colour options below and make a note of the HEX colour and RGB (Red, Green and Blue) colour references of the colour palette that works for your brand. You can save these colour preferences in the branding guidelines section of your online portal.
Blues

Take a look at the colour options below and make a note of the HEX colour and RGB (Red, Green and Blue) colour references of the colour palette that works for your brand. You can save these colour preferences in the branding guidelines section of your online portal.

Blues

Greys

Greens

Orange

Pinks

Reds

Violets

Whites

Yellows

If these don’t give you inspiration, take a look at the following resources to determine the colour palette you want your designer to use.

Colour Picker

Colour Scheme Generator